Campaign finance is dead. Long live campaign finance

httpv://www.youtube.com/watch?v=nrdTX8m5G98

The Mitch McConnell campaign—which refers to itself by the parody-proof name “Team Mitch”—posted this video on YouTube last week. As you may have noticed, it contains no diegetic sound. There’s a weirdly contemporary electropop soundtrack, but at no point to do events in the video sync up with a particular element of the soundtrack or even narrative. It’s just footage of McConnell signing papers, turning alarmingly to the camera, shaking hands with a man in a tam and goatee whose vote cancels out yours, et cetera. You can dub whatever sound you want over this video, which, as The Daily Show has pointed out, makes it hilarious. It also makes it a free source of McConnell footage for whatever 501(c)4 organizations might want to produce ads to support him—but not coordinate with his campaign, since that is forbidden by law.

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